In 1996, Jenny Thompson made one of the most important decisions of her life: To leave her Dilbertian job and answer an ad in the Baltimore Sun for a marketing manager. Soon after, she joined the team at Agora Inc. She began her career with the company at The Oxford Club. In her first year there, she tripled profits. On the heels of that success, the owners asked her to take over the fledging health business. After just 10 months there, she increased the bottom line 500%. In that role, Jenny introduced over a dozen additional paid and free newsletters, launched 3 supplement lines, and acquired a skincare company. At its peak, NewMarket Health marketed 18 paid and free newsletters, more than 70 dietary supplements, and 8 skincare products to more than 1.2 million customers and prospects around the world.
In 2016, with the business projected to hit $70 million, Jenny made the decision to let the next generation take over and go out on her own. Using her “blink” style marketing and business management strategy, she took off running to help create magic in growing businesses. Look for her first marketing book to be out in Q1 of 2017 and her unique marketing conference to launch sometime later in 2017. You’re all invited.