06 Oct The Nana Standard
She expects a lot from you and you never want to let her down. That’s what makes your grandmother a powerful business ally.
With any business strategy, ask yourself these 3 questions:
1) Would my grandmother understand this offer–what she’s being charged, when–and exactly what she’s getting?
2) Would I let her spend her social security check on it (because someone’s grandmother is)?
3) Would I be proud to tell her what I’m doing? (ahem…Wells Fargo execs…)
You don’t need me to tell you what to do if the answer to any of the questions is “no.”